Dune Security Takes Over Times Square

Yesterday, our team stood in Times Square to witness Dune Security unveil its mission to prevent insider threats and social engineering across a six-story billboard display. A rare marketing milestone for a seed-stage company, this unique brand moment reflects both the urgency of the threat landscape and the momentum behind our growth.

As Michael Waite, our CTO and Co-Founder, put it: “In under two and a half years to see this business go from just a nebulous idea to something that's being showcased in such a public space, meeting such a high-demand area within cybersecurity is amazing.”

Dune Security was born out of a serendipitous meeting between Co-Founders David DellaPelle and Waite, who met as strangers during a cybersecurity incident that grounded flights at JFK. Since then, Dune has raised $8 million in funding, experienced rapid growth, and earned the trust of Fortune 1,000 enterprises facing some of the most persistent security challenges in the world.

The team has evolved into a company recognized for addressing one of the most urgent and complex problems in cybersecurity: user risk. From our Tribeca office, we design, test, and deliver a platform that comprehensively quantifies and individually reduces user risk – stopping the attacks that bypass legacy defenses and exploit human behavior. The result is stronger protection today and lasting resilience for what’s ahead.

Bringing the entire team to Times Square to see our mission projected above the city was a well-deserved celebration for the relentless work happening behind the scenes. It also served as a reminder of why we exist: to enable enterprises to move forward without fear of being blindsided by threat actors.

Equally critical are the partnerships that have accelerated Dune Security’s trajectory. Strategic alliances have extended our reach and impact from the earliest stages, and this milestone was achieved through one such collaboration: “We place immense value on the alliances we have built at Dune Security. In this case, we were able to leverage a great alliance with our banking partner, Rho, whose support helped make this moment possible,” said DellaPelle.

Partnerships like this reflect the foundation of trust at scale – where strong alliances fuel momentum, accelerate growth, and enable us to deliver on our mission with greater reach and impact. The trust we have in our people and partners, and the urgency we bring to preventing social engineering and insider threats, continue to drive us forward.

“To be here in Times Square is incredible. We can look up and see the names of our customers on these buildings, and to know we’re helping them solve such a challenging and persuasive problem is hard to put into words,” Waite added.

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